‘The PALMtower high-rise apartments will deliver contemporary living that is firmly rooted to its downtown Phoenix site.’

In collaboration with Will Bruder Architects, PALMtower is designed to be a distinctive addition to Phoenix’s urban skyline. This 352-unit residential tower transforms the entry sequence into the Arizona Center, making it the heart of the evolving neighborhood with private gardens and a dog park accessed from the elevator core.

Rising from its site on the northwest corner of East Van Buren and North 5th Street, the twenty-eight-story tower floats above a sculptural silver clad parking podium, grounded by majestic palm trees and lush desert landscaping. The ground level includes an 18’ tall light-filled ‘great room’ lobby with business hoteling and social programming along North 5th Street.  

PALMtower’s architecture and finishes have been developed and selected based on the region’s material, qualities, texture, and distinctive character, and climate. The finishes include polished concrete floors, architectural concrete masonry walls with horizontal rustic ‘weeping’ mortar joints, and satin silver metal/louvers protecting generously glazed façades. 

The seven-level podium is wrapped in perforated metallic scrim that catches light, shadow, and color while producing a unique sculptural gesture. The ground level has short-term visitor parking and bays for service or move-ins, with the remaining levels having parking stalls for 350 cars.

Landscape Architecture

A landscaped terrace with native plantings selected to evolve with the seasons, top the podium and offer 360-degree views of the city’s mountain horizons. It also features shaded transparent facades minimizing the line between the interior and the outdoor amenity space. The outdoor area includes a large swimming pool, spa, outdoor gym, open lawn, and outdoor kitchen adjacent to the club and party room. The interior amenities include workout and yoga spaces, a community living room/lounge, and a media room.

The residential tower includes 21 floors of rental units with nine-foot ceilings and offers a variety of unit sizes and room combinations with balconies. This mix of studios, ‘convertibles,’ and one, two, and three-bedroom suites will have private skyline views.


North American Development Group


Phoenix, AZ


28 Stories
510,000 SF
352 Apartments
6 Story Garage | 350 Cars


  • Architecture
  • Interior Design
  • Landscape Architecture